Offline Marketing: Why To Market your Business Offline

The small business that you own may conduct most of its business online, but that doesn’t mean you are limited to advertising there. It takes some work to increase your online presence, but all of that work doesn’t involve optimization and keywords. You can mount an effective marketing campaign without turning on your computer.

Podcast Don’ts

When you use your cell phone, what it your etiquette? Hopefully it is good. Good cell phone etiquette includes speaking clearly, not being overbearing or demanding, using language that is not offensive, keeping your tone friendly and expressing what you have to say in a non-confrontational way. If you can keep to these few basics then you also have a good start on using the correct podcast etiquette.

Help Me Solve My Marketing Problems

It is very common for business owners to make mistakes when it comes to marketing. Learning how to market a business can be a lengthy process, full of trial and error. The following are some of the most common mistakes, with some tips on how to avoid them.

Not Defining a Target Market

A target market is the group a business owner is trying to sell to. When a business owner does not define their target market, or makes their target market too wide, they will have a tough time convincing their market to buy.

Interns Are a Great Way to Grow a Virtual Assistant Business

Virtual assistants are business owners who provide support to other business owners. Each VA has her own set of skills, but most offer a variety of services for the convenience of their clients. This keeps things interesting, but sometimes it also creates a need for some extra help.

Hiring an intern is a great way to grow your business as a virtual assistant. Here are some of the many reasons why:

Five Businesses Perfect for an Intern Position

Internships can work well for many businesses. As long as a business has work for an intern to do that helps him develop skills while also doing something beneficial for the company, an internship program can be a great asset for both parties. But there are some types of businesses that seem to be tailor-made for internships. Here are five of them:

Outsourcing Your Email

In today’s society, we are all looking for ways to make our daily tasks easier to manage. This is important in business as well. Outsourcing has been a way to save time and money for a while, and businesses are benefiting. Another area of business that can be outsourced is email. But, before you do, consider whether your business needs to do this.

Online Conferencing Software Can Be for More than Business

For most people, the word "conference" brings images of people in suits sitting in a board room discussing business matters. Online conferencing has turned that definition on its head, allowing businesspeople to come together from their own offices even if those offices are on separate continents. But online conferencing is good for more than just business meetings.

The availability and ease of use of online conferencing software has led to an increase in its usage. Here are some of the things that you can use online conferencing for: